Founder

Saida Hajjaji, PhD

Economist, researcher, and policy specialist working at the intersection of financial inclusion, digital finance, artificial intelligence, and inclusive economic systems.

Profile

Research, policy, and execution

Saida Hajjaji is the founder of Tamkin Lab, an independent research and advisory platform based in Rabat, Morocco. Her work combines policy analysis, empirical research, and strategic advisory support, with a focus on financial inclusion, digital transformation, and inclusive economic development.

Current Position

Founder, Tamkin Lab
Independent Researcher & Consultant
Rabat, Morocco

Background

Institutional and analytical experience

Central Banking

Bank Al-Maghrib

Saida Hajjaji brings more than 15 years of experience at Bank Al-Maghrib (Central Bank of Morocco), where she worked on financial systems, policy coordination, inclusion finance, and strategic analytical work.

Leadership

Head of Financial Inclusion Unit

She previously served as Head of the Financial Inclusion Unit, leading work related to Morocco’s financial inclusion agenda, multi-stakeholder coordination, monitoring systems, and inclusive digital finance.

Policy Engagement

Strategy and reform support

Her work has included governance frameworks, national strategy support, policy diagnostics, stakeholder dialogue, and evidence-based contributions to institutional reform processes.

International Interface

Development and ecosystem collaboration

She has engaged with regulators, financial institutions, development partners, and policy ecosystems working on digital finance, women’s economic empowerment, alternative data, and SME access to finance.

Research Profile

Areas of work and methods

Research Interests

Her current work focuses on financial inclusion, digital payments, fintech ecosystems, behavioral barriers to opportunity, artificial intelligence for development, and inclusive policy design in emerging and developing economies.

Methods

Her analytical approach combines econometrics, survey microdata, policy evaluation, quantitative diagnostics, and explainable machine learning to produce evidence that is both rigorous and decision-relevant.

Education

PhD in Economics and Management
Université Mohammed V, Rabat

MSc in Audit & Governance
IAE Aix-Marseille

BSc in Accounting & Financial Management
Aix-Marseille III

Contact

Rabat, Morocco
s.hajjaji@tamkinlab.com